Good is not who you are but what you do.

A great student, an avid gamer and a voracious fan-fiction scribe, she has a special affinity for superheroes. But Kamala struggles to fit in at home and at school—that is, until she gets super powers like the heroes she’s always looked up to. Thankfully through our partners of Xbox and Proctor & Gamble, the story of our 16-year-old Pakistani-American growing up in Jersey City was shared to the world. Though the film takes place in our world, the creative was definitely ..cosmic.


Director, Creative Marketing : AJ Fierro
Sr Creative Account Lead: Dave Cowden
Sr Creative Account Lead: Joshua Burrell
Creative Director : Andy Staub
Art Director : Martin Nguyen

MARKETING / ADVERTISING / CAMPAIGN
Courtesy of The Walt Disney Company

01

XBOX

Highlights:

  • Concepted Xbox Series X console skin that was appreciated by many fans as it replicated the Kamala Khan’s doodles aesthetic.

02

OLAY

Previous
Previous

I Am Groot

Next
Next

Doctor Strange in the Multiverse of Madness